What is a good tagline?

What is a good tagline?

A good tagline is primarily functional. It should explain the unique value that your business offers as clearly as possible. Sure, many classic taglines are pretty smart. “Let your fingers do the walking” is a clever play on words.

What is a tagline example?

A perfect example of a descriptive tagline is Walmart’s tagline – Save money. Live better. Another good example of a descriptive tagline is KFC’S It’s finger-lickin’ good.

What is my tagline?

Your personal tagline is a short and sweet sound bite that says what you do and why you do it. It’s your mission, the purpose of your work. It’s not about impressing people and getting them to hire you. It’s about getting a conversation started.

What do you write in a tagline?

Here’s what they said:

  1. Keep It Simple. We see so many taglines that try to say too much.
  2. Avoid the Marketing Meeting Effect.
  3. Tell a Story.
  4. Explain Your Offering.
  5. Communicate With Clarity.
  6. Describe Who You Are.
  7. Require a Double Take.
  8. Keep It Short and Simple.

How long is a tagline?

“Your tagline should be short and clear enough that if it’s on a billboard, people won’t drive off the road trying to read it.” This means your tagline should be no more than seven or eight words, and you should pick words that are crystal clear. If your business name is long, keep your tagline even shorter.

Can a slogan be one word?

Keep It Simple Simplicity is what you’re aiming for. Slogans absolutely cannot go over one sentence and five dollar words such as “olfactory” should be avoided. Some rules are made to be broken; if there is a five dollar word that rolls up a few sentences of meaning in one word, go for it.

Can a tagline be a question?

There’s no right way to develop a tagline. You need a tagline that represents your business and communicates to potential customers exactly what you offer. Some taglines ask questions. For example, the tagline, “Got Milk?” makes consumers think about milk.

What is a personal tagline?

A personal tagline is part positive affirmation, part personal branding, and part elevator pitch. Your tagline states what you expect from yourself and what others will experience from being around you. It’s the promise you make to yourself and how you’ll show up in the world.

What is the slogan of Narendra Modi?

Slogan. The slogan “Good days are coming” was coined by Narendra Modi, BJP’s Prime Ministerial candidate for the 2014 Indian general election. According to Modi, he got the idea for the slogan from the leader of his main opposition party, Indian National Congress, and then-Prime Minister of India Manmohan Singh.

What is the main purpose of tagline?

A tagline is, by definition, a pithy descriptor used in marketing campaigns to communicate the unique value proposition of a brand or its products. More broadly, the goal of a tagline is to leave consumers with a lasting positive impression of the brand.

Where does tagline go?

The most common placement of logo and tagline is the brand name large at the top with the tagline below. However, consider experimenting with your tagline placement for a unique design that really stands out.

Should I use a tagline in my logo?

While the idea of a slogan seems nice, your slogan should serve a purpose. Maybe your brand name is a little vague and you want to clarify what you do. This is a solid reason to include a slogan in your logo. Ideally, a slogan ages with a brand and doesn’t need to be changed for many years.